Every ordinary life story is extraordinary!

Every ordinary life story is extraordinary!

A Memoir Boosts Your Personal Brand—Even When You’re Already Famous

Molly Shannon's memoir

So many of the famous people who have published well-written memoirs in the past five or ten years have gotten a boost not only in their bank accounts but in their “personal brand.” They become respected in a new way. One great example is actor Jennette McCurdy, who was only marginally well-known before her memoir, I’m Glad My Mom Died, blew up the best-seller charts.

Memoirs Create Closeness

It’s not just that these celebrities are adding an impressive credential—book author—to their résumés. When a celebrity’s book is compelling and sells well, it’s typically because the content is raw, honest, and revealing. The writing tends to be courageous, showing the author’s vulnerability and sharing failures and other low points. This all helps the person’s star rise, because readers/fans feel closer to them.

You wouldn’t think someone as globally famous as Bruce Springsteen would gain much from writing a memoir, but his critically acclaimed book opened him up in a way that even his most personal lyrics never did. An artist down a rung or two on the fame ladder like Dave Grohl, whose memoir has also received high praise, expands people’s perceptions of him.

The latest memoir author to fall into that mid-level of celebrity is Molly Shannon, whose very recent memoir, Hello Molly!,  tells of Shannon’s lifelong effects of trauma from losing her mother, sister and cousin in a car accident when she was a little girl. She also chronicles her rise to fame and dishes about lots of “Saturday Night Live” (SNL) cast members, but it’s that early episode that draws you in and makes you feel that you really know her. Book sales may very well have helped her to snag a hosting spot on this past weekend’s SNL, which in turn got her a visit to “The Tonight Show with Jimmy Fallon.” One of the things Fallon pointed out was that Shannon’s book had just been made available in paperback.

You’ll Shine Up Your Personal Brand

Remember all of this as you write your own memoir. You’ll be a published author, so that’s an accomplishment in itself. But you’ll also establish a type of intimacy with every reader in a way that you cannot otherwise achieve—even in person. There’s just something about a candid, forthcoming memoir that goes deep into the heart. Write your memoir, and your personal brand will shine.

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Then just set up a chapter and start writing your memoir. Don’t worry about rules. There are no rules to writing your memoir; there are only trends. These trends are based on techniques and features identified in current top-selling memoirs. At best, they’re the flavor of the month. If you’re capturing your life in print for your family, for your own gratification or to inspire readers, rather than aiming to set off Hollywood screenplay bidding wars, these trends don’t even apply to you. You’ll write the memoir that suits you best, and it will be timeless, not trend-driven.There are no rules, but there are four steps:

1. Theme/framework
2. Writing
3. Editing/polishing
4. Self-publishing

You’ve researched this, too, and you’ve been shocked at the price for getting help with any one of those steps, much less all four. That’s because most memoir sites promise to commercialize your work. They’ll follow a formula based on current memoir trends, because they want to convince you that they can turn your memoir into a best-seller. These sites overwhelm you with unnecessary information not to help you, the memoir author, but to address Search Engine Optimization (SEO) algorithms so they can sell more.

That’s not what we do at Write My Memoirs. Our small community of coaches, writers and editors are every bit as skilled as any you’ll find, and we charge appropriately for their expertise and the time they’ll spend helping you craft a compelling, enjoyable read. But you won’t pay an upcharge for other websites’ commercialization, the marketing that follows, and the pages of intimidating “advice.” You can sell your book if you like—we have ISBNs available for you—but our organic process of capturing your story takes a noncommercial path.

If you want help with any or all of the four steps above, choose from our services or save money by selecting one of our packages. If you’d like to talk about what’s right for you, schedule a call. One year from now, you can be holding your published memoir in your hand. And at that point, it will be a big deal!

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